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Southern Careers Institute
Goal: Reduce lead costs and increase student enrollments.
Strategy: Broaden audience targeting and leverage internal assets for advertising.
Outcome: 58% reduction in lead cost and 240% increase in conversion rates.
Strategy: Broaden audience targeting and leverage internal assets for advertising.
Outcome: 58% reduction in lead cost and 240% increase in conversion rates.
Sam's Club via Markett
Goal: Gain 20,000 new memberships and reduce acquisition costs.
Strategy: Build a loyal email list of prospective members and re-market with deal offers.
Outcome: 20,000 new memberships with 75% decrease in acquisition costs.
Strategy: Build a loyal email list of prospective members and re-market with deal offers.
Outcome: 20,000 new memberships with 75% decrease in acquisition costs.
Woz U
Goal: Reduce lead costs and increase student enrollments
Strategy: Leverage student data to create refined audiences as well as utilize "hidden" internal assets.
Outcome: 67% reduction in lead costs 250% increase in enrollments
Strategy: Leverage student data to create refined audiences as well as utilize "hidden" internal assets.
Outcome: 67% reduction in lead costs 250% increase in enrollments
Confidetial Client (white label project)
Goal: Build the largest christian Facebook page in the world at .02 per like / subscriber
Strategy: Use paid ads and data analytics to acquire likes / subscribers
Outcome: Over 71 million fan page likes / subscribers at .02 cents each
Strategy: Use paid ads and data analytics to acquire likes / subscribers
Outcome: Over 71 million fan page likes / subscribers at .02 cents each
Wework
Goal: Increase memberships
Strategy: Host events targeted towards small business owners and entrepreneurs
Outcome: Weekly events with over 100 attendees per event (conversions data not shared)
Strategy: Host events targeted towards small business owners and entrepreneurs
Outcome: Weekly events with over 100 attendees per event (conversions data not shared)
